Not saying they deserve it. But they ask for it.
"I don't think I'm gonna worry about stopping to smoke, it's so relaxing. Plus, I still have to try different things to smoke, it's like having a culture."
"Sport and losing weight? Nah, it's too complicated and I look sexy like this."
"Worrying about health? What am I, a doctor?"
"It's not my fault I do doping, my carreer forces me into this road."
"I wanna arrive to the middle age completely messed up and mentally ill, it'll be like serenity."
"I already do sport. I do 60 mins walks every week."
You WILL think health is important. When you're young... or when you're old.